JBHanauer & Co. Launches New Enterprise Web Property Developed by Bridgeline Software, Powered by netEDITOR®-pro
August 17, 2005
New York, NY. August 17, 2005 - Bridgeline Software has successfully launched a new web solution for J.BHanauer & Co. (www.jbh.com) combining the functionality of their public site, bond site and CD offerings into one consistent corporate image. The site was developed using Bridgeline’s content management product, netEDITOR®-pro , that empowers non- technical users to maintain relevant content on each individual page while preserving the common look and feel across all sites.
Bridgeline's development team worked closely with J.BHanauer to re-architect and redesign an end-user workflow experience with search functionality for bonds, CDs, and mutual funds. Bridgeline integrated communication between JBHanauer’s sales prospects and internal Financial Advisors via a sophisticated lead generation tool that expands JBHanauer’s sales tracking capabilities, improves user experience and aims to increase ROI.
About JBHanauer & Co.
JBHanauer & Co. is based in New Jersey and is one of the region’s premier investment firms specializing in bonds. For over 70 years, the firm has been educating clients on the value of fixed-income investments. Because JBHanauer’s trading department focuses on the retail sector of the market, the company is able to provide an ongoing flow of investment alternatives to its clients. Their traders specialize in uncovering investment opportunities that allow them to find undervalued, high-yielding bonds of which other firms might not be aware. JBHanauer & Co. is a privately owned company, guided by the philosophy of commitment to the individual investor.
About Bridgeline Software
Bridgeline Software is a developer of content management software, asset management software, learning management systems, and award winning web development services. The types of web services include the complete development of enterprise Internet, intranet, and extranet web properties. Bridgeline specializes in information architecture, usability engineering, flash development, e-commerce, e-Learning programs, and database development. Our development teams are experts utilizing state-of-the-art programming tools such as ASP, .NET, HTML, XML, Cold Fusion, Java Script, CGI/Perl, Flash, DreamWeaver, and Director.
Our customers include companies such as The Bank of New York, John Hancock, Newton-Wellesley Hospital, Cisco, First Albany Companies, Astra Tech, Cadaret Grant, Nomura Securities, March of Dimes, Omgeo, The New York Times, Power Steering Software, National Fire Protection Association, US Ski Team, and the Federal Mediation & Conciliation Service. Visit us today: www.bridgelinedigital.com