Spotfire Visualizes Enterprise Business Analytics with Bridgeline Software

November 29, 2006

Woburn, MA November 29, 2006- Spotfire, a leading provider of enterprise business analytics software that helps business professionals quickly discover new and actionable insights in information, recently re-launched their corporate website. Bridgeline Software partnered with Spotfire to create the website, which offers rich design elements critical to a company that provides a powerful data visualization experience.

For thousands of business professionals faced with day-to-day decisions, Spotfire offers a visual and interactive analytics experience that helps them make decisions with speed and confidence. Distinguished by its ease of use and analytic power, Spotfire software rapidly reveals unseen threats and illuminates new opportunities, creating significant economic value. Its customers include industry leaders among the Global 2000 that have deployed Spotfire analytics to gain an information advantage over their competitors.

Through new flash presentations, product demos and enhanced site navigation, the new Spotfire website demonstrates the power of these enterprise business analytics solutions, including Spotfire DXP™, the company's next generation data visualization offering. The website's information architecture contains new features that provide further insight into the technology, including an opportunity for visitors to try the software themselves and blogs by the CEO and CTO. The company added international content in French, German and Japanese to better serve its growing global market base. In addition, the new Content Center offers a powerful search capability for viewing customer case studies, whitepapers and other collateral by industry, product, analytic solution or document type.

"Recent web analytics - including an increase in average views per visit, more repeat visitors and a jump in visit duration - provide early indication that is becoming a 'stickier' site - a key goal of the re-launch project," said Amy Groden-Morrison, director of marketing communications for Spotfire. "Bridgeline Software's team provided the right mix of brand and visual creativity with the technical understanding to quickly translate the power of our products into a compelling website."

Bridgeline Software worked in partnership with Spotfire on brand development which was integrated not only into the new website, but also in Spotfire marketing materials. In early October, the Massachusetts Innovation and Technology Exchange (MITX) notified Bridgeline and Spotfire that the Spotfire corporate website was from among hundreds of websites as a finalist in the annual MITX Awards under the "Technology" category.

The new Spotfire web site can be viewed at

About Bridgeline Software

Bridgeline Software is an award winning developer of Web Applications and quality web software tools. Our capabilities include web application development, usability engineering and information architecture, learning management systems, flash and rich media development, content management and workflow (netEDITOR-pro®), on-demand web platform (Orgitecture® with modules that include relationship management, web content management, eMarketing & eSurvey, eNewsletter, eCommerce, and event registration), SharePoint® development and Managed Services. By providing scalable web software tools with award winning web development capabilities, Bridgeline Software uniquely provides their customers with complete end-to-end solutions that optimize business processes through web-based technologies.

Companies such as Spotfire, The Bank of New York, John Hancock, Newton-Wellesley Hospital, Cisco Systems, First Albany Companies, Astra Tech, Cadaret Grant, Nomura Securities, Grantmakers in the Arts, JBHanuer & Co., March of Dimes, Omgeo, Power Steering Software, Gill Foundation, The Commonwealth Fund, National Fire Protection Association, Jewish Funders Network, the Federal Mediation & Conciliation Service, RSA Security, Massachusetts Institute of Technology, Smithsonian Institution, Harvard Vanguard Medical Associates, ArQule, Brigham and Women's Hospital, and Emerson Hospital have turned to Bridgeline Software for our web based software tools or award winning web application development capabilities.

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