MITX Selects Bridgeline Software as Finalist for Two Interactive Technology Awards

October 27, 2008 and Recognized for Outstanding Achievement in 2008 MITX Awards

Boston, MA, October 27, 2008 - Bridgeline Software, Inc. (NASDAQ: BLSW), a developer of SaaS-based web application management software and award-winning web applications, announced today that it has been selected as a finalist for two MITX Awards. Held annually by the Massachusetts Innovation & Technology Exchange, the MITX Awards recognize excellence in the creation of web innovations designed, produced or developed in New England. The two sites selected are:

Begun in 1996, the MITX Awards has grown to the largest and most prestigious awards competition in the country for technology innovations, and celebrates the best creative and technological accomplishments emerging from New England.

“In its thirteenth year, the MITX Awards have continued to expand not only in volume of entries, but also in the level of innovation and sophistication of the work,” said Kiki Mills, Executive Director of MITX. “It is testament to a vibrant and dynamic industry that has grown to become an economic engine of the New England economy.”

“Bridgeline is very proud of its continued success and participation in the annual MITX Awards,” said Thomas Massie, Bridgeline’s President and CEO. “Our development teams work very hard to create best in class interactive technology solutions for our customers. Our continued recognition year after year by the MITX Awards is representative of the type of value we deliver to all of our customers, not only in New England but in all of our regions – Atlanta, Chicago, Cleveland, Denver, Minneapolis, New York, and Washington, D.C.” Website( ): Bridgeline designed, developed, and launched in November of 2007 to support Citibank’s mortgage and home equity loan lines of business. As the premiere URL for the mortgage finance industry, has become a leading source for personal financial information. Additionally, Bridgeline hosts and provides managed services for to Citibank. Website( Bridgeline developed ( for WETA, the third-largest station for the Public Broadcasting System and the flagship PBS station in the nation’s capital serving television and radio programming to Virginia, Maryland and the District of Columbia. is a website that supports educators, parents, and professionals in helping children in fourth through twelfth grades become proficient readers and writers.

Bridgeline Software will be recognized with the other finalists at a gala awards ceremony traditionally attended by over 1,000 of the region’s top interactive technology and business professionals, on Wednesday, November 19, 2008.

About MITX

Established in 1996, MITX—the Massachusetts Innovation & Technology Exchange is the leading industry organization focused on the web, bringing together

digital technology, marketing and media.Reaching more than 6,000 professionals in New England, MITX is a dynamic and growing community of thought leaders, collaborators, and individuals in search of insight, education and opportunity. MITX hosts over 60 events annually from specialized roundtables, monthly panel discussions and networking events to conferences, forums and two of the largest awards recognition programs in the country. For more information, go to

About Bridgeline Software

Bridgeline Software is a developer of web application management software and award-winning web applications that help organizations optimize business processes. The iAPPS Product Suite is an innovative SaaS solution that unifies Content Management, Analytics, eCommerce, and eMarketing capabilities – enabling business users to swiftly enhance and optimize the value of their web properties. Combined with award-winning application development services by Microsoft Gold Certified development teams, Bridgeline Software helps customers to cost-effectively maximize the value of their rapidly changing web applications. Bridgeline Software's teams of developers specialize in web application development, information architecture, usability engineering, SharePoint development, rich media development, and search engine optimization.

Bridgeline Software is headquartered near Boston with additional locations in Atlanta, Chicago, Cleveland, Denver, Minneapolis, New York, Washington, D.C., and Bangalore, India. Bridgeline Software is a recipient of the Inc. 500 award for America’s fastest growing companies and currently has over 600 customers ranging from middle market organizations to divisions within Fortune 1,000 companies that include: The Bank of New York Mellon, Marriott International, Berkshire Life, Honeywell, EMC, Washington Redskins, T. Rowe Price, AARP, National Financial Partners, The Packard Foundation, DTCC, Cadaret, Grant & Co., PerkinElmer, UBS, JBHanauer & Co., Omgeo, the Gill Foundation, The Commonwealth Fund, and the Smithsonian Institute. To learn more about Bridgeline Software, please visit

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995

All statements included in this press release, other than statements or characterizations of historical fact, are forward-looking statements. These forward-looking statements are based on our current expectations, estimates and projections about our industry, management's beliefs, and certain assumptions made by us, all of which are subject to change. Forward-looking statements can often be identified by words such as "anticipates," "expects," "intends," "plans," "predicts," "believes," "seeks," "estimates," "may," "will," "should," "would," "could," "potential," "continue," "ongoing," similar expressions, and variations or negatives of these words. These forward-looking statements are not guarantees of future results and are subject to risks, uncertainties and assumptions including the risks described in our filings with the Securities and Exchange Commission that could cause our actual results to differ materially and adversely from those expressed in any forward-looking statement. We expressly disclaim any obligation to update any forward-looking statement.