iAPPS Content Manager Selected by Leading National Philanthropic Organization

April 01, 2009

Maximizes administration effectiveness and efficiency; enables co-branded site content

Woburn, MA April 1, 2009 - Bridgeline Software, Inc. (NASDAQ: BLSW), a developer of SaaS-based web application management software and award-winning interactive business technology solutions, announced today that a leading national philanthropic organization has launched a new public and subscriber website powered by iAPPS Content Manager. The iAPPS Product Suite is an innovative SaaS solution that unifies Content Management, Analytics, eCommerce, and eMarketing capabilities – enabling business users to swiftly enhance and optimize the value of their web properties.

Targeted toward individuals and organizations involved in philanthropic and family giving issues, the website provides visitors with an engaging user experience and access to related content. Non-subscriber site visitors can search for general user information, while paid subscribers have access to a knowledge center housing proprietary content developed by Bridgeline’s customer, one of the pre-eminent sources on this subject matter. Access to co-branded portal versions of the knowledge center is also possible for members of the many organizations partnered with Bridgeline’s customer. The setup of these microsite portals is handled through publishing features built into the iAPPS Content Manager administrative toolset. Additionally, subscriber registration for a monthly teleconference program is managed through the authentication and registration capabilities natively built into iAPPS.

The deployment of this website on iAPPS Content Manager was a major advance for Bridgeline’s customer over their previous website management capabilities. iAPPS Content Manager offers superior administrative efficiencies within the web application, enabling site owners the ability to publish a higher volume of content that is more up-to-date and less expensive to administrate. iAPPS Content Manager offers the customer’s website administrators remote authoring capabilities for quick update and customization of content by employing a simple user interface along with easy-to-use functionality. iAPPS Content Manager enables non-technical staff to manage and publish website changes that in other systems are often handled by expensive information technology personnel causing publishing bottlenecks and unwanted delays. Bridgeline developed websites and web applications on the iAPPS Product Suite help customers achieve targeted cost reductions, streamline identified operational efficiencies, enhance customer or member communication, and increase revenue.

About Bridgeline Software

Bridgeline Software is a developer of award-winning interactive business technology solutions and SaaS-based web application management software that help organizations optimize business processes. The iAPPS Product Suite is an innovative SaaS solution that unifies Content Management, Analytics, eCommerce, and eMarketing capabilities – enabling business and organizational users to swiftly enhance and optimize the value of their web properties. Combined with award-winning application development services by Microsoft Gold Certified development teams, Bridgeline Software helps customers to cost-effectively maximize the value of their rapidly changing web applications. Bridgeline Software's teams of developers specialize in web application development, information architecture, usability engineering, SharePoint development, rich media development, and search engine optimization.

Bridgeline Software is headquartered near Boston with additional locations in Atlanta, Chicago, Cleveland, Denver, New York, Washington, D.C., and Bangalore, India. Bridgeline Software is a recipient of the Inc. 500 award for one of America’s fastest growing companies and currently has over 600 customers ranging from middle market organizations to divisions within Fortune 1,000 companies that include: Healthcore, The Bank of New York Mellon, Marriott International, Berkshire Life, PODS, Honeywell, Budget Rental Car, Washington Redskins, Sun Chemical, AARP, National Financial Partners, The Packard Foundation, DTCC, Cadaret, Grant & Co., National Insurance Crime Bureau, the American Academy of Pediatrics, and the Georgia Lottery. To learn more about Bridgeline Software, please visit www.bridgelinedigital.com.

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