Bridgeline Digital a Gold Sponsor at MarketingProfs 2012 B2B Forum
Burlington, MA | October 03, 2012
Bridgeline Digital, Inc. (NASDAQ: BLIN), developer of the award-winning iAPPS Digital Engagement Management platform and interactive technology solutions, is a gold sponsor for the MarketingProfs B2B Forum taking place in Boston, Oct. 3 – 5, 2012 at the Westin Copley Hotel.
Through this sponsorship, Bridgeline Digital will educate business marketers on the best way to manage digital content, engage their audience and analyze customers’ online behavior. The Company will highlight the iAPPS Product Suite, the market-leading digital engagement management platform that enables marketers to cost-effectively optimize the value of their web properties.
“It’s an exciting time to be in marketing with so many businesses yearning for information on how to set themselves apart when trying to generate leads and prospects through digital engagement,” states Ann Handley, chief content officer for MarketingProfs. “Having a strong leader in the digital space, like Bridgeline Digital, serve as a gold sponsor at the MarketingProfs B2B Forum is a win for us as they will lend their web engagement expertise to all attendees.”
While at the the B2B Forum, Bridgeline will be hosting Ms. Handley for a book signing of her best-selling guide to content marketing, “Content Rules”.
MarketingProfs B2B Forum is targeted to marketers who want to take their business practices to the next level. Attendees will experience workshops across a vast array of digital marketing categories such as social media, lead generation, mobile, content marketing and more, while hearing from leading marketers and industry professionals. To learn more, visit the event site.
MarketingProfs provides marketing know-how through its newsletters, templates, guides, courses, online seminars, conferences, and research. With over 400,000 members, MarketingProfs is the largest community of marketers in the world. It provides the latest "what works" in marketing with unparalleled breadth and depth: online and offline, strategic and tactical, to companies of all sizes and in all industries. Learn more at www.marketingprofs.com.
About Bridgeline Digital
Bridgeline Digital is the developer of the award-winning iAPPS® Web Engagement Platform and related interactive solutions.
The iAPPS platform deeply integrates Web Content Management, eCommerce, eMarketing, and web Analytics capabilities within the heart of mission critical websites and eCommerce web stores, enabling customers to enhance and optimize the value of their web properties. Combined with award-winning interactive development capabilities, Bridgeline helps customers cost-effectively accommodate the changing needs of today’s rapidly evolving web properties; enabling them to maximize revenue, improve customer loyalty, enhance employee knowledge, and reduce operational costs.
The iAPPS product suite is delivered through a Cloud-based SaaS business model, whose flexible architecture provides customers with state-of-the-art deployments that provide maintenance and daily technical operation and support; or via a traditional perpetual licensing business model, in which the iAPPS software resides on a dedicated server in either the customer’s facility or Bridgeline’s co-managed hosting facility.
Bridgeline Digital is headquartered near Boston with additional locations in Atlanta, Baltimore, Chicago, Dallas, Denver, New York, Philadelphia, San Diego, Tampa, and Bangalore, India. Bridgeline has hundreds of customers ranging from middle market organizations to divisions within Fortune 1,000 companies that include: L’Oreal, Sun Chemical, Parametric Technologies Corp, Blue Cross Blue Shield, Novartis, Shaw Flooring, Endo Pharmaceuticals, Guardian Life, Tosoh, Dover, ViaWest, PODS, AARP, Cadaret Grant & Co., CFO Magazine, and the American Academy of Pediatrics. To learn more about Bridgeline Digital, please visit www.bridgelinedigital.com.
Bridgeline Digital, Inc.
Senior Vice President of Marketing