KMWorld Magazine Names Bridgeline Digital as One of 100 Companies That Matter in Knowledge Management for 2012

Burlington, MA | February 23, 2012

Bridgeline Digital, Inc. (NASDAQ: BLIN), developer of the award-winning iAPPS Web Experience Management platform and interactive technology solutions, today announced that it has once again been named one of the 100 Companies That Matter in Knowledge Management in 2012 by KMWorld Magazine. KMWorld is the leading information provider serving the Knowledge, Document and Content Management systems market, and informs more than 45,000 subscribers about components that offer solutions for improving business performance. Bridgeline Digital is the developer of the iAPPS Product Suite, the industry’s leading Web Experience Management (WEM) solution and only WEM platform available in either a SaaS or perpetual license that unifies Content Management, e-Commerce, e-Marketing, and analytics capabilities - enabling users to swiftly enhance and optimize the value of their web properties.

Now in the 12th year of compiling this important industry list, KMWorld collaborates annually with recognized knowledge management professionals, theorists, industry analysts and vendors  - as well as their customers and colleagues – to assemble a qualified listing of companies that are truly on the forefront of knowledge and content management. “In the exploding web environment, where data and knowledge are both the currency and commodity of the day, Bridgeline Digital has demonstrated an unwavering commitment to their customers by helping to harvest an organization’s collective intelligence in order to best serve its entire constituency chain,” comments Hugh McKellar, KMWorld Editor-in-chief.

Inclusion in the list of 100 companies is based on both the impact and breadth of innovations, as well as the value they provide to the knowledge management industry as a whole.

“Being recognized once again by KMWorld alongside our industry peers validates the power and effectiveness of the iAPPS Product Suite,” says Thomas Massie, President and CEO of Bridgeline Digital. “iAPPS’ integrated platform brings an innovative end user focus to knowledge management while leveraging its state-of-the-art technology stack. Having all the power of iAPPS available to users in a unified, integrated experience makes the skilled professional application of knowledge a matter of course for our customers. iAPPS makes harnessing the power of knowledge uncomplicated, while providing a rapid ROI on websites, intranets, eCommerce stores, microsites, business process applications and more.”

The capabilities built into the iAPPS Product Suite enable marketers to develop and manage more effective website, eCommerce, and digital marketing content, and quickly adjust that content to the changing needs of their site visitors and overall market, including the delivery of real-time, dynamic content based on visitor actions and profile. With iAPPS’ single, unified platform, driving more effective, measurable campaigns gives marketers a distinct edge that can propel optimization of their online marketing channels.

About KMWorld

The leading information provider serving the Knowledge, Document and Content Management systems market, KMWorld informs more than 45,000 subscribers about the components and processes - and subsequent success stories – that together offer solutions for improving business performance. KMWorld is a publishing unit of Information Today, Inc. For more information, visit

About Bridgeline Digital

Bridgeline Digital is developer of the award-winning iAPPS® Web Experience Management (WEM) product suite and interactive technology solutions that help organizations optimize business processes. Bridgeline’s iAPPS product suite, combined with its interactive development capabilities, assists customers in maximizing revenue, improving customer service and loyalty, enhancing employee knowledge, and reducing operational costs by leveraging web-based technologies.

The iAPPS product suite provides solutions that deeply integrate Web Content Management, eCommerce, eMarketing, and web Analytics capabilities within the mission critical websites, on-line stores, intranets, extranets, or portals in which they reside, and enable business users to enhance and optimize the value of their web properties. Combined with award-winning interactive development capabilities, Bridgeline helps customers cost-effectively accommodate the changing needs of today’s rapidly evolving web properties.

The iAPPS product suite is delivered through a Cloud-based SaaS business model, whose flexible architecture provides customers with state-of-the-art deployments that provide maintenance and daily technical operation and support; or via a traditional perpetual licensing business model, in which the iAPPS software resides on a dedicated server in either the customer’s facility or Bridgeline’s co-managed hosting facility.

Bridgeline Digital is headquartered near Boston with additional locations in Atlanta, Baltimore, Chicago, Denver, New York, Philadelphia, Tampa, and Bangalore, India. Bridgeline has hundreds of customers ranging from middle market organizations to divisions within Fortune 1,000 companies that include: L’Oreal, Sun Chemical, Honeywell, Blue Cross Blue Shield, Novartis, Shaw Flooring, Marriott International, Berkshire Life, Tosoh, Dover, ViaWest, PODS, Budget Rent-a-Car, AARP, Cadaret, Grant & Co., CFO Magazine, and the American Academy of Pediatrics.  To learn more about Bridgeline Digital, please visit

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