RegentAtlantic Capital Launches New Website on Bridgeline Digital’s iAPPS Platform
Burlington, MA | July 11, 2013
Bridgeline Digital, Inc. (NASDAQ: BLIN), The Digital Engagement Company™, today announced that RegentAtlantic, one of the largest independent, fee-only financial advisory firms in the United States, has launched its new website, regentatlantic.com, on the iAPPS platform. Leveraging iAPPS, Bridgeline delivered on developing a captivating and effective web experience that enabled RegentAtlantic to improve customer engagement, attract new visitors and drive lead generation activities. RegentAtlantic joins a growing number of financial services firms, including Cadaret, Grant & Co., Janney Montgomery Scott, and SBLI (The Savings Bank Life Insurance Company of Massachusetts) to select Bridgeline Digital and the iAPPS platform.
RegentAtlantic plans to significantly grow its business over the next several years and views its website as a critical element to achieving success. RegentAtlantic’s selection of Bridgeline to design and develop its next generation website was solidified by their demonstrated track record of helping customers dramatically enhance digital engagement and achieve business goals. iAPPS’ deep integration of an essential suite of digital engagement tools, all in a single, unified framework, greatly influenced RegentAtlantic’s decision to launch on the platform.
Since launch, RegentAtlantic is reaping the benefits of a single, integrated platform and is able to easily publish engaging content using iAPPS Content Manager, manage lead generation initiatives with iAPPS Marketier, and oversee the effectiveness of its web strategies through iAPPS Analyzer. In addition, the iAPPS platform puts website control directly into the hands of the business user, ensuring efficient execution of digital engagement initiatives. This functionality enables RegentAtlantic’s marketing team to deliver and respond to results in real-time, rather than relying on IT for changes and analytics reporting.
“Bridgeline Digital demonstrated their technical and financial services industry expertise when designing and developing our new website,” stated Chris Cordaro, Chief Investment Officer and Wealth Advisor of RegentAtlantic Capital. “Since launching on iAPPS, we are truly able to leverage our website as a customer engagement and lead generation platform and take our digital engagement strategy to the next level.”
About RegentAtlantic Capital, LLC
RegentAtlantic is one of the largest independent fee-only financial advisory firms in the United States(as named by Investment News, 2012) with approximately $2.5B assets under management. The firm integrates investment management with financial planning to provide wealth management services to high net worth individuals. The firm has 19 credentialed wealth management professionals with approximately 255 years of combined experience.
About Bridgeline Digital
Bridgeline Digital (NASDAQ:BLIN), The Digital Engagement Company™, enables its customers to maximize the performance of their mission critical websites, intranets, and online stores. Bridgeline’s iAPPS® platform deeply integrates Web Content Management, eCommerce, eMarketing, and Web Analytics to help marketers deliver online experiences that attract, engage and convert their customers across all digital channels. Bridgeline provides end-to-end Digital Engagement solutions and boasts an award-winning team of interactive services professionals. Headquartered in Burlington, Mass., with nine additional locations throughout the U.S. and an Asia Pacific headquarters in Bangalore,India, Bridgeline has thousands of customers that range from middle market organizations to Fortune 1000 companies. To learn more, please visit www.bridgelinedigital.com or call (800)603-9936.