How do you choose a CMS that hits a home run with both Marketing and IT?
A guide on choosing a WCMS that hits a home run with both Marketing and IT
A content management system (CMS) lets you quickly and easily create and post content to your Website in order to execute your web marketing initiatives – whether it’s an update to a Web page to reflect product enhancements or a modification to a landing page to better promote an upcoming event.
But how do you choose a Web CMS that meets the needs of marketing without giving IT headaches?
Author: Bridgeline Digital
What you will learn:
- The Price/Performance trade-off
- Return On Investment (ROI)
- Assessing the Technology Platform
- Importance of Search Engine Optimization (SEO)
- Much more!