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Choosing a Web Content Management System

How do you choose a CMS that hits a home run with both Marketing and IT?

A guide on choosing a WCMS that hits a home run with both Marketing and IT

A content management system (CMS) lets you quickly and easily create and post content to your Website in order to execute your web marketing initiatives – whether it’s an update to a Web page to reflect product enhancements or a modification to a landing page to better promote an upcoming event.

But how do you choose a Web CMS that meets the needs of marketing without giving IT headaches?

Author: Bridgeline Digital

What you will learn:
  • The Price/Performance trade-off
  • Return On Investment (ROI)
  • Assessing the Technology Platform
  • Importance of Search Engine Optimization (SEO)
  • Much more!