Providing Real Insight to Your Online Content and eCommerce Goals
With the release of iAPPS 4.6, Bridgeline takes web analytics way beyond static data delivery. By intersecting Goal Driven Marketing with web analytics, the new iAPPS Analyzer makes the marketer’s job easier and proactively drives website and web content optimization.
Watch the Webinar to Learn:
- How iAPPS' smart recommendation engine dynamically identifies opportunities to improve the effectiveness of your web content
- How you can easily drill into your content to implement iAPPS’ suggested changes
- How iAPPS can track your multichannel marketing efforts to help you reach your business goals
- How iAPPS can gauge which campaigns are working or not working toward your goals
- How you can leverage iAPPS Analyzer to track short and long-term web marketing goals
Speakers
Brett Zucker
Chief Technology Officer
Bridgeline Digital
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Becki Dilworth
Vice President of Digital Strategy
Bridgeline Digital
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Making Web Analytics Easier for Marketers
With iAPPS Analyzer’s Smart Recommendation Engine, actionable opportunities to improve your site’s performance are dynamically delivered directly to your dashboard. You and your team can take action simply and immediately with a single click.
And because your content marketing efforts go beyond just the content on your website, iAPPS Analyzer lets you connect your multichannel marketing efforts to business goals within a single campaign and measure their effectiveness.
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