Whitepapers

Be the smartest person in the room. Seriously. How? Read our whitepapers about the latest trends in digital marketing.

Google and Search Optimization Dilemma

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With all of the hubbub about Google’s latest updates, we’re betting that you’re pulling your hair out just trying to keep track of which animal is up (I know we at Bridgeline sure are).

Take a look at our latest offering, “Google and the Search Optimization Dilemma,” to get a breakdown of the direction SEO may be heading as a result of the changes.

If you’ve heard about Google Penguin and wondered what it is – or, more importantly, how it may impact your website – you’re in luck. Bridgeline's latest whitepaper will help you understand Google’s intent, and highlight the 4 primary elements that may be affecting your design and content:

  • Content Strategy
  • Navigation/Experience
  • Themes
  • Branding